Scooter Braun

Scooter Braun

Scott Samuel “Scooter” Braun is an American talent manager and businessman. He owns two record labels: School Boy Records and Raymond-Braun Media Group. RBMG is a joint venture with R&B performer Usher. Four of the most prominent artists Braun represents are Justin Bieber, Ariana Grande, Kanye West and Martin Garrix. For School Boy Records, his represented acts include Psy, Carly Rae Jepsen, Tori Kelly and The Wanted among others.

“I don’t think human beings were made to be worshipped, we were made to serve. I think we worship something upstairs whatever it may be, I respect anybody for their beliefs. But there is something bigger than us that can be worshipped. As human beings we are here to serve each other and that’s the only way we can keep our sanity. We hear all the time of something like “a Fortune 100 CEO killing themselves,” and we are like “I can’t believe with everything they had they would kill themselves.” But we are not surprised. But if I was to tell you “hey there was a lifetime volunteer at a soup kitchen who killed themselves.” You would be like “that makes no sense to me, I have never heard anything like that.” And it’s because people who serve don’t go crazy, people who give back don’t go crazy. And people who just take and take and take and are worshipped and are just receiving, they lose their mind….”

“It goes back to what I said before about serving. At the end of the day I am happiest when I am participating with other people… I have had lots of amazing happy moments before I made any money. And the more moments like that the happier I am. What I realize is [as] we get older we get in this place where we have to provide. And we got to go to a job every single day and that’s why we start to get broken down. Because we are taking more and more time away from what actually makes us happy. And then we get to a place where you made some money, and your continuing in the rat race, and your like what the hell did I do this for? I want people to have the perspective that you can make a lot of money or not make a lot of money, but that doesn’t define your happiness. Your choice of balance in your life decides your happiness, your choice of how much you want to give to others, the choice of friends and family you want to spend time with. If you make the conscious decision to do that anyway… You can implement more of that in your life right now.”

“I don’t look at money as success. I look at it as an avenue to freedom.”

“I live life and try and smile as much as possible. Family and friends are everything.” – “That was my first real lesson. At the end of the day, you could be a hell of a marketer, but you’re only as good as what you’re marketing.”

“You should never do something kind in hopes of recognition. Do it because its right. Do it because it makes you feel good.”

“Just because you know doesn’t mean they know.”


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