Nolan Kay Bushnell is an American electrical engineer and businessman. He established Atari, Inc. and the Chuck E. Cheese’s Pizza Time Theatre chain. Bushnell has been inducted into the Video Game Hall of Fame and the Consumer Electronics Association Hall of Fame, received the BAFTA Fellowship and the Nations Restaurant News “Innovator of the Year” award, and was named one of Newsweek’s “50 Men Who Changed America.” Bushnell has started more than twenty companies and is one of the founding fathers of the video game industry. He is currently on the board of Anti-Aging Games, but his latest venture is an educational software company called Brainrush that is using video game technology in educational software, incorporating real brain science, in a way that Bushnell believes will fundamentally change education. Nolan, who is co-founder and chairman of Brainrush, believes that Brainrush will be his biggest success.

Nolan is credited with Bushnell’s Law, an aphorism about games “easy to learn and difficult to master” being rewarding.

“Today, companies have to radically revolutionize themselves every few years just to stay relevant. That’s because technology and the Internet have transformed the business landscape forever. The fast-paced digital age has accelerated the need for companies to become agile.”

‘Innovation is hard. It really is. Because most people don’t get it. Remember, the automobile, the airplane, the telephone, these were all considered toys at their introduction because they had no constituency. They were too new.”

“Everyone who’s ever taken a shower has an idea. It’s the person who gets out of the shower, dries off and does something about it who makes a difference.”

“You wanna build your IQ higher in the next two years? Be uncomfortable. That means, learn something where you have a beginner’s mind.”

“You wanna build your IQ higher in the next two years? Be uncomfortable. That means, learn something where you have a beginner’s mind.”

“Creativity is every company’s first driver. It’s where everything starts, where energy and forward motion originate. Without that first charge of creativity, nothing else can take place.”

“Everybody believes in innovation until they see it. Then they think, ‘Oh, no; that’ll never work. It’s too different.’”